The birth of the brand
Digital Media Offline and Online – It all begins with immersive digital media discovered online breadcrumbs scattered on social media that lead to an interactive, music infused, podcast series where the story is revealed.
Ebooks, Audio Books and Soundtracks All Mixed Up
As the “Discoverers” become brand advocates the first book goes mainstream driven by the passion and viral affect of the “Discoverers” with interactive ebooks, music infused audio books and narrative embedded soundtracks. The products interface with online content that helps identify the customer and serve them with bonus material and affiliated products.
The magic leaps from screens to the real world
Concerts Create Community
A community comes together as they meet at offline events powered by interactive high tech and media. Concerts & events bring the story alive and creates a community of advocates.
Movies or Subscription TV
An elaborate on demand series or feature film are produced to bring the story to life and broaden the audience. Funding risks are alleviated by knowing the audience and connecting with their interests. A new soundtrack revitalizes the music with a new sound and new artists.
New video pods are discovered
Second Release is Launched
New video pods are discovered and shared amongst members of the League of the SOS Codex. The League is challenged to understand their meaning and find if there are more . . . and so the second book of the trilogy is discovered.
Technology Reveals New Video Pods from the Future
Third Release Cycle Begins